It's not about who you are, but how you relate to your customers

Is this you:

  • Do you wish you could be the top salesperson of the month but struggle to create an authentic relationship with your customer?

  • Does selling leave you empty by the end of the day?

  • Are you continually missing or misinterpreting buying signals from your customers?

  • Do you talk about your product or service at warp speed because you know every feature and benefit and want to get that across to your customer?

Your sales success is just a few lessons away.

Wishing and goal setting won't make it so. You need to become competent in the finer art of selling.

  • Imagine this:
    You're in a meeting with a potential customer. You begin the interaction cordially and know how to stop, listen and reserve judgement. Your customer is impressed and buys on the spot!
    How good will that be?
    You're no longer the sales person who starts off every meeting with your blah blah machine (your mouth).

  • Picture yourself lining up for the monthly sales award, again!
    It's because you have learned how to sell what people need and speak in benefit-rich, customer-focused language. You can overcome objections without losing your cool.
    You've become a star.

Your success is waiting for you.

Get started now

Enroll Now


Andrew Perry, National Franchise Manager EFM I was lucky enough to meet Colin Pearce in 2008 and have spent significant time with him over the years. Colin and his training programs are no fuss, are simple to learn and teach. Simply put, Sell more, easier, faster takes the complexities of selling and turns them into an easy to follow science of selling. From business owners, to junior staff members, everyone will benefit from Colin's balance approach to sales. We introduced the program to 20 franchisees and have seen a significant increase in their ability to ask more questions and close more sales. 

Elsa, Centro Property Group: Until I was trained in Balancing the Sale I didn’t know there was a system I could follow. I thought it was OK to make it up as I went along.

Sue Beaumont, Training Manager (Ret) Beaumont Tiles. We first used Colin’s sales program back in 1987 and followed its development over 2 decades when we asked Colin to make us our own version. We had one store in 1987 and used this sales training throughout our growth to over 120 stores across Australia today. It’s so practical. Everything is do-able for everyday Aussie salespeople.

Bill Vis, Founder V.I.P. Home Services. We’ve used Colin’s training since 1984 and believe so strongly in his sales training that every new franchisee is given access to Sell more, easier, faster  to make sure they get off to a sound start in their business.

Carl Johnson, General Manager of Retail Business Insurance (NRMA Insurance): We have used this program extensively to great effect. The sales skills it teaches are practical, so much so that it helped salespeople to sell more across multiple companies in our group (SGIO, SGIC & MOTOR TRADES DIRECT)

Simon Crowden,Manager member Engagement, Civil Contractors Federation (CCFSA)  Sell more, easier, faster  is engaging, enlightening, and surprisingly easy to understand and implement. It makes you see sales from a completely different point of view.

Raffy De La Rosa: CEO, Chow King Franchise Philippines. We had Colin speak to two groups of our managers and on the second day we had to tell him not to teach his ice cream selling technique because the stores had already run out of ice cream by mid morning. It was hilarious.”

Bob Jane T-Marts (SA). We had never sold more than 28 wheels in a month. Doing what Colin taught us, all our stores increased wheel sales dramatically and many of our stores sold over 100 wheels in the first month in their own right.

Hanna, a Muffin Break barrister: Colin taught me to sell more coffee. I would normally sell 5 mugs on a Saturday but on the first day after he taught me what to do I sold 95!!

Michael Sherlock, Brumby’s: Colin worked with us for 8 years and everyone who did what he told them about add-on selling made a killing. One of our bakeries made $100,000 extra profit in just one year by following Colin's rules.

Wal Beattie MD, Ask HR, Victoria, speaking of his time as HR Manager at Pak Poy and Kneebone:  After just one day with this program our engineers moved from being consultants to fully fledged salespeople and we became the most successful engineering firm in Australia.

What you will learn in
Sell More, Easier, Faster

You revisit old stuff that the ‘old hands’ tell you they know already – but this time they’ll really get it and actually start doing it. You learn new stuff galore so that everyone is refreshed and motivated to go out and hunt down the money.

  • Program 1

    Learn your personal style so that you can manage yourself and adjust to balance your approach.
    Some salespeople show indifference.
    Some salespeople talk too much.
    Some salespeople don’t talk enough.

    You will learn to dance rhythmically between asking and telling in a style that feels like a natural chat.
    Find out whether you are;
         a Backsider
         a Babbler
         a Buckpasser or
         a Balancer

  • Program 2

    How to ask questions that …
    Save time
    Save patience
    Save face
    Keep control
    Make you listen

    Then you’ll learn why most salespeople ...
         Talk too much
         Can’t ask questions
         Over answer when asked a question by the client.
    Complete this program with exercises that will put an end to all of that

  • Program 3

    Qualifying Skills
    In this program we talk about two kinds of so-called ‘customers’… Suspects and Prospects and how to tell the difference between them.

    Three key attributes a suspect must have before we know he/she is a prospect.
    You will learn 8 key questions, the answers to which you must know before progressing with a demonstration

  • Program 4

    Talking about Benefits
    When it comes time to explain why your prospect will find your product ideal for their needs you have a choice. You can rave on like a walking, talking brochure or product manual, or you can direct your comments in benefit-rich, customer-focussed language right to the prospect’s heart and mind.

  • Program 5

    Handling Objections
    A lot of salespeople are terrified of handling objections and difficult questions. You will be delighted to learn that there is nothing to it – mostly because you will be using the ideas in Sell more, easier, faster which means you won’t hear any objections or difficult questions. OK, maybe you will get a couple but they won’t worry you in the slightest degree.

  • Program 6

    Closing Techniques
    Nothing happens to someone asks for the order but surprisingly, it’s rare to find salespeople who can ask prospects to buy in a way that sounds kind and generous, and to leave a reverent space for prospects to decide to say, Yes.